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The Blogger Genius Podcast with Jillian Leslie

Oct 24, 2018

Today I'm interviewing Divine Mwimba from the blog, Ladies Make Money Online.

Divine shares all her tips on how to grow your business using Pinterest. After she started as a wedding planner, she figured out how to use Pinterest and email marketing to find bridal clients in Canada.

We also talk about how certain social networks lend themselves to certain types of business. Divine also has a travel blog and uses Instagram to grow it.

We also talk about why, as a business owner, you want to be investing in yourself.

Divine does help ladies make money online, so if you're looking to, definitely listen to this episode!


Ladies Make Money Online

Catch My Party

Culture Weddings and PR

Association of Certified Professional Wedding Consultants



Making Sense of Affiliate Marketing

Blogger Genius Podcast on iTunes

* May contain affiliate links. If you click and make a purchase, I might receive a small commission at no cost to you.

Transcript - How To Grow Your Business Using Pinterest with Divine Mwimba

Host 0:03
Welcome to The Blogger Genius Podcast. Brought to you by MiloTree. Here's your host, Jillian Leslie.

Jillian Tohber Leslie 0:43

Hey, guys. Welcome back to The Blogger Genius podcast. Today I am with a female entrepreneur, Divine Mwimba.

Divine, started her online career with two blogs, a wedding blog, and a travel blog. But then she created a site called Ladies Make Money Online, where she helps women build their online businesses. So Divine, welcome to the show.

Divine Mwimba 0:41
Thank you so much for having me.

Jillian Tohber Leslie 0:43
So Divine, first of all, we were just talking about your history, right? You're from Zambia?

Divine Mwimba 0:49
I am.

Jillian Tohber Leslie 0:51
And then you ended up in Canada via Australia.

Divine Mwimba 0:54
Yes. I'm a big traveler.

Jillian Tohber Leslie 0:56
You are a big traveler. Very cool. So tell me about your entrepreneurial journey and how you created your businesses and where you are today.

Divine Mwimba 1:07
Okay, thank you so much. So my name is Divine. As you know, I started my business back in 2014.

I really wanted to work with people, to help people in some way. So I decided to get into the hotel and restaurant industry back then.

Becoming a wedding planner

And then from there. When I moved to Canada, I started working in a big hotel resort and I was introduced to weddings and event planning. And then from there, I started planning multiple weddings, multiple events and built a very successful wedding business after falling in love with planning events.

And when I started in 2014, I started learning more about marketing, online business, how to really grow your business online for clients to actually find you.

That's what I was having issues with. Like, why are people not calling me, I have a beautiful website. Why am I not getting you know, emails every day?

Jillian Tohber Leslie 2:23
Can I stop you for just one second? Do you upload your parties to Catch My Party?

Why you want to upload your party photos as a wedding planner to Catch My Party

Divine Mwimba 2:28
I do not. Right now, I actually just upload them on my own website, and mostly Pinterest.

Jillian Tohber Leslie 2:40
Got it. Well you know, if you upload your parties to Catch My Party, which is our other site, we will show them off.

Divine Mwimba 2:49
Oh, wow. I did not know that.

Jillian Tohber Leslie 2:50
And we will drive traffic. We have something like, I don't know, I haven't checked recently 860,000 Pinterest followers.

And we take the most beautiful parties that people add to our site, and we promote the hell out of them on Pinterest and Instagram.

Divine Mwimba 3:04
I will do that right away.

Jillian Tohber Leslie 3:06
Okay, good. Okay. Keep going.

Divine Mwimba 3:10
So from there, I decided, you know, let me get into marketing. How can I properly market my business online to attract not only any bride, but high end brides, because that was my niche at the time.

So I started working myself, trying to find ways to promote. I was on Pinterest every day. I was reading every blog, everything under the sun just to promote the business.

Jillian Tohber Leslie 3:40
Were you using sites like, like wedding sites?

Divine Mwimba 3:44
I was part of a group called the professional wedding consultants. I use them. I use a few other sites as well. But I found a lot of my clients came through from Pinterest.

Jillian Tohber Leslie 4:01
Interesting. So they see they see a photo of a wedding you've done, they click through, and they contact you?

Divine Mwimba 4:07
They come over to my site, browse around, look, fall in love. Contact me.

Jillian Tohber Leslie 4:12

Growing your wedding planning business on Pinterest

Divine Mwimba 4:13
Yeah. So then I stumbled upon another blogger that was teaching people how to grow your email list. So I decided, let me give it a try. Let me grow an email list using Pinterest. So I created forums and promoted the forms directly to Pinterest.

And then from there, I started capturing email addresses for brides, potential brides.

Jillian Tohber Leslie 4:38
So tell me, okay, so you create an image, what is the image look like?

Divine Mwimba 4:44
So I played around a little, so I created images, just of like weddings itself. So whether it's wedding dresses, decorations, and so on, to get them on to my email list.

Jillian Tohber Leslie 5:00
So the pin will land on a landing page?

Divine Mwimba 5:04

Jillian Tohber Leslie 5:05
Okay. Here's the question. You're from Canada. How are you getting clients? How do they know? What, if somebody is in Louisiana, they're not going to hire you.

Divine Mwimba 5:18
Exactly. So with that, I restyled my Pinterest account. So you need to niche down to say you are a Canadian wedding planner.

Jillian Tohber Leslie 5:28
Got it.

Divine Mwimba 5:29
Otherwise, you know, you're going to get everyone and everybody.

Jillian Tohber Leslie 5:32
Yes, right. So smart.

Divine Mwimba 5:35
You have to niche it down. You know, Canadian for me. In my case, I was Canadian/Ottawa. So, like my city where I'm at, wedding planner. Even though I plan weddings all around Canada, but mostly I was trying to target people around this area.

Jillian Tohber Leslie 5:55
Got it. And that works?

Divine Mwimba 5:56
It works very well. Like I said, at the beginning, I made mistakes, you know, just let it open. And then I was getting you know, brides from Australia, or the UK contacting me, and I'm like, why are you planning your wedding in Canada?

You know, so, you live and learn. So, I niched it down and then from there I started getting more either Canadian brides or brides from around my area.

Jillian Tohber Leslie 6:26
And if you got somebody's email address, what would you do?

How to use email marketing to grow your wedding business

Divine Mwimba 6:34
So I had two segments. So, the first one when they contacted me directly actually goes into a form. I wanted to niche down people that were serious, serious.

So, my form asked a couple of questions. Some of the questions were, when are you getting married? So, I wanted to get a feel for when they are getting married, in case I was not available.

Wedding budget so I know if they are in my budget. The type of wedding they are planning, and the last question was are you ready to hire a wedding planner, yes or no?

That one was very important because at the time I was getting people just randomly filling out the form that weren't ready.

Jillian Tohber Leslie 7:47
What software were you using for these landing pages?

Divine Mwimba 7:52
I am using ConvertKit. I find it's much nicer to customize and make it more beautiful. Because remember your branding, right?

If especially the wedding industry if you are presenting really ugly looking things no one's going to want to work or trust to work with you, if your landing page or your documents look bad.

The bride will be like wow, that doesn't work for me, that doesn't look nice. I'm not gonna hire them because my wedding is not gonna look as nice, even though the website is nice.

Jillian Tohber Leslie 8:32
Yeah, I get it. Are you still doing this by the way?

Divine Mwimba 8:39
So no, I as you know, just had a baby.

Jillian Tohber Leslie 8:43
Oh yeah, congrats!

Divine Mwimba 8:44
She is 15 months right now. But I got so busy. I was planning 50 or 60 weddings per year.

Jillian Tohber Leslie 8:54
That's great.

Divine Mwimba 8:56
It was huge. And here in Canada most of the weddings were done during the summer months. So starting usually May to October is really really busy.

Even though those are the main months, you still have the winter weddings.

Okay. However you are still planning brides weddings year round. I was physically busy all the time every evening, every weekend every day so it was really time consuming.

So back in like 2014 after our website was successful I started getting questions from other brides or other wedding planners asking me, how did you build this empire? Why are brides constantly booking you? How come you are not going to wedding shows and you're still getting all these brides? You know why are you always busy? What am I doing wrong?

Building a business for wedding planners

I started answering questions I was meeting with some of the industry people once in a while to answer their questions try to help them out.

Again, time is money. Time time time we never have enough of it. That's when I decided to build my other website which was to teach other professionals how to build you know, five figure wedding businesses, or six figure wedding businesses.

And then I sell a few courses on that blog as well.

Jillian Tohber Leslie 10:34
Wow so are you mostly making money via your courses, via affiliate links, like what are you doing?

Divine Mwimba 10:48
A little bit of both, mostly through affiliate links, like I said I have three website now so my money's coming from all three websites and it's mostly 90% affiliate marketing.

Jillian Tohber Leslie 11:02
Okay so let's go through the three websites.

Divine Mwimba 11:05
Yes so the first one that I started was the wedding website where I help other wedding professionals be successful. So it's not just wedding planners could be photographers, makeup artists.

Jillian Tohber Leslie 11:25
On this site, this is where you're selling your courses?

Divine Mwimba 11:28
Absolutely, my courses over there. As well as doing a bit of affiliate marketing.

Jillian Tohber Leslie 11:34
Got it.

Starting a personal finance blog for women

Divine Mwimba 11:35
Yes and then I started Ladies Make Money which is a personal finance blog, like a lifestyle sort of blog and that one it's mostly affiliate marketing that I'm getting a lot of sales from.

I do have three products from there, like courses and books, that I sell but I do not heavily promote them. However they are there but I usually heavily promote affiliate marketing.

Jillian Tohber Leslie 12:08
Yes and you are very good MiloTree affiliate.

Divine Mwimba 12:16

Yes, thank you.

Thank you.

Starting a niche travel blog

Divine Mwimba 12:16
Yes. And then I have my travel blog, a St. Lucia travel blog.

Jillian Tohber Leslie 12:25
Oh, wow. Okay, that is very niche.

Divine Mwimba 12:29
It's very niched so focuses only on St. Lucia

Jillian Tohber Leslie 12:33
Tell me how that happened.

Divine Mwimba 12:35
Well my best friend is from St. Lucia okay and I did her sister's wedding about two years ago.

Jillian Tohber Leslie 12:43
On St. Lucia?

Divine Mwimba 12:44
Yeah right down there, and she hadn't been back there in a while, so when we got back she was like you know what I love my country, I love everything about St. Lucia. I do too.

And she said, but people don't know about St. Lucia. People don't realize how beautiful it is. You hear about people you know, going down to Mexico to get married you know, but not a lot go down to St. Lucia.

So we decided to start a blog all about St. Lucia, teaching people about St. Lucia. It's actually a really fun blog. It's very popular.

We're getting our guest post section mostly from couples or people that have recently visited St. Lucia, that email us on a daily basis to be featured on the blog just to talk about the experiences that is St. Lucia.

Jillian Tohber Leslie 13:42
No way! Why are they reaching out just because they had a great time?

Divine Mwimba 13:47
Well, what we did is that yes, they had a great time, we wanted to really show what St. Lucia is about through the people's eyes.

Okay, right.

So it's not just us saying go to St. Lucia book your ticket now, you know, it's a fun place. You know, there's a scene that you read reviews, we wanted reviews.

Growing a niche travel blog through Instagram

So through our Instagram page, people are constantly saying like, Oh my god, I was just in St. Lucia.

So the first person that email that was sent us a message we said, well do you want to share your experience? So they were like, yeah, so we're like, okay, we'll send you a couple of questions. You know, tell us why you stayed why you stay there why you liked St. Lucia?

Would you recommend St. Lucia to other people and why? And send us a couple of photos, and that was a huge hit. I had from there everybody like honestly, I think every other day we get people saying like, oh my god can I send you my photos? Can I tell you about our journey to St Lucia were like. Yeah, absolutely.

Jillian Tohber Leslie 14:48
And you don't get anything from this except reliving the experience?

Divine Mwimba 14:51
Exactly they shared with their friends and family. We were featured here. I mean, we've had a few travel bloggers as well have emailed us. But mostly it's just people like random people.

Jillian Tohber Leslie 15:03
Yeah, I love that.

Divine Mwimba 15:04
Yeah, it's a very exciting blog. I like it because of that.

Jillian Tohber Leslie 15:08
It's funny. Okay, so for Catch My Party, people upload their photos. And we show them off, we show of their parties and stuff. And I think it's similar. And I always say to myself, well, it's amazing that people do this.

Divine Mwimba 15:20
Yes, we get it all the time. We even have people that say like, Oh, my God, I'll be in St. Lucia next week. I can't wait to like, have you feature our trip and we're like "I will be waiting."

Jillian Tohber Leslie 15:32
That's terrific. So how do you make money on that blog?

Monetizing a niche travel blog

Divine Mwimba 15:37
So that blog right now it's strictly affiliate marketing. It's pretty new. So we're not really like throwing every link out there. But we've had a few links that we've added like, you know, for travel gear, flights, and like little things like that.

Jillian Tohber Leslie 15:55
Like hotels?

Divine Mwimba 15:56
Hotels, everything. Places to stay, Airbnb. You know, the whole lot of things that we've been there. Well, first of all my best friends are from St. Lucia. But we've been there too, so we can tell people don't stay here. But here, do this. Do that. And yeah, it's pretty amazing.

Jillian Tohber Leslie 16:17
Okay, so how do you do this? Do you have a staff of people to help you do this?

Divine Mwimba 16:25
I did not. I actually have, Well, first of all, with my travel blog, my best friend does most of it because she's from St. Lucia. So I help with promotion and connecting with people.

With my wedding blog I do have a virtual assistant that writes me a couple of blog posts per month, that I add on to the site. But I also get other professionals I want to feature on my site.

So that I get a lot of men, and then once in a while, I do my own on there and then my main focus is the Ladies Make Money Online that takes a lot of my time

Jillian Tohber Leslie 17:10
And I guess is that your biggest income driver?

Divine Mwimba 17:14
It is. Just working and setting it up on automation so that it doesn't need me as much. And then from there, I'm going to move on to really drive it more on the wedding side, because I know that's also going to make a lot of money. And the St. Lucia side again, that's gonna blow up pretty soon as well.

Jillian Tohber Leslie 17:37
Wow. Yeah, and you have a baby?

Divine Mwimba 17:39
I do.

Jillian Tohber Leslie 17:40
And how many hours a week are you working on your businesses?

Divine Mwimba 17:44
I work about six hours a day Monday to Friday only. Weekends are strictly for family. She's growing, really fast I need to, you know, just be family focused.

And it's also good to take a little break and then come back fresh, then you get better ideas. It's not the same thing, not the same boring things. So, I do that.

And then I just have a set schedule, you know, I'd say Monday, Tuesday, I'm going to be working on Ladies Make Money Online. Wednesday, I'll be working on the wedding site. And then Thursday, I'll be working on the St. Lucia site.

And then Friday is just, you know, emails, scheduling posts, social media, responding to email, the other stuff, this is how I set up my schedule.

Jillian Tohber Leslie 18:44
Yes. Okay. So are you strict in terms of setting that schedule and keeping to it?

Divine Mwimba 18:51
I am. I'm very strict on that. Just because when I had my wedding planning business, I was not strict on myself because you know, brides will call at 9pm, and I'll be answering 11pm there's a text message from a bride. But at the time it was just me and my partner.

Divine Mwimba 19:13
So when I decided to just go full time to blogging as like I need a schedule, otherwise I will burn out and I'm not gonna produce as interesting work that people required for me

Jillian Tohber Leslie 19:34
And you make a full time living just with your blog just with your sites? Do you miss wedding planning?

Divine Mwimba 19:43
I do it from time to time, I mean I was really big in the industry at the time, so I do get people from time to time that come to me and say, can you help me design this with my clients can you help me do this.

So they are people that outsource me for certain work but I don't do it as much.

In fact last weekend I think I did 14-15 hour shift at a wedding, and I was like oh my god at the end of the day, I just want a glass of wine right now, you know so exhausted.

So I'm still in the industry, touch and go, because like I said, I do run the wedding website. So I still need to get information. I still need to be out there. I still need to be able to do that to better communicate to my clients.

How MiloTree will grow your business by getting you followers on Instagram, Pinterest, Facebook, and YouTube

Jillian Tohber Leslie 20:33
I wanted to take a short break to talk about my favorite topic and that is MiloTree. I don't know if you know this, but Pinterest came out and said followers matter. Your content initially gets shown to your own followers, and then if they like it, that's when it gets shown beyond.

Also followers matter on Instagram, but not just any followers, good followers, engaged followers, and followers that come from MiloTree are some of the most engaged you'll get.

Think about it, these are your visitors who've already come to your site. They've already seen your content. The pop up shows up, asks them to follow and they do.

Those are the followers you want to get. If you have not tried MiloTree definitely do head over to and sign up. It takes two minutes to install it on your site, and you will get your first 30 days free. Okay now back to the show

Now in terms of your three sites, explain social media to me because like I know you've got your Facebook group. You're talking about Instagram. You're talking about Pinterest. You're talking about landing pages with email. Tell me what your strategy is here.

Automating your business as a blogger with MiloTree

Divine Mwimba 21:55
Okay so a lot of things are automated first of all so I try to use as many tools, like MiloTree that helped me grow my Pinterest followers in such a short time.

With all my businesses, they have their own accounts. So they're not mingled up. I'm not using Ladies Make Money for my wedding site or my travel site.

I'm not using this for that. Like everyone has their own account. It's better for growth, it's better for attracting clients.

So I try to use as much automation as possible to make it easier for me. So for example, I started my Ladies Make Money Pinterest account back I think end of 2016, and then I believe I added the MiloTree app in 2017, I think.

And now I have about 13,000 followers, and that's strictly on automation. So I didn't do any follow me and I follow you kind of thing. None of that. Like this is strictly people that wanted to follow me naturally, you know,

So I use that for that. I also use it on my wedding website. Just so it's on it's own, it does the work on its own. I don't have to be there like constantly trying to find a way of increasing my followers.

Jillian Tohber Leslie 23:34
What are you growing with MiloTree there?

Divine Mwimba 23:37
Pinterest. I focus mainly a lot of things on Pinterest. That's where my money maker is. However we haven't yet done anything for the travel blog.

But for the travel blog, we're focused a lot on Instagram because that's where we really like the conversations there.

Jillian Tohber Leslie 23:56
Interesting so people are direct messaging you?

Divine Mwimba 24:00
Direct messaging, just on every post you put up, people sending us pictures of themselves like please post this on Instagram, I'm in St Lucia right now.

That one has a lot of conversations going on, like we post a post and we have like, you know, 100 messages by the end of the day.

Jillian Tohber Leslie 24:19
My gosh, how many followers do you have on Instagram?

Divine Mwimba 24:24
It's not so big I think it's 3,500. It's actually growing everyday. 3,500 followers but it's mostly engagement. Engagement is huge on that site.

Every day it's where the conversations happening on that Instagram accounts. I'm really excited because we already started it like not even just before I had my baby.

Then we took a little break because I had the baby and then we're back at it. So that's where that's happening right now.

Certain online businesses do better on certain platforms

Jillian Tohber Leslie 25:03
I like what you're saying because you get that certain businesses do better on certain platforms, and you recognize that and then you're going toward that.

Divine Mwimba 25:14
Exactly. Focus more on where you're going to get the biggest impact. I can say like, oh Pinterest is where it's at. Then one day I decided, let me give Instagram a go.

Then all of a sudden that's picking up you never know. But I know for me, Pinterest is where my clients are for the weddings and my personal finance blog, so that's where I'm attacking the most.

Then with travel, we know Instagram is where it's at, so we're attacking that the most. And I just started adding Facebook, Like my Facebook page to the next couple of weeks ago, and it's picking up like it's actually picking up.

But you know you have to be consistent with it I find with Facebook. But I'm slowly getting there, but I'm actually getting traffic from my Facebook pages by just posting a lot more on it.

Jillian Tohber Leslie 26:17
Interesting and then are you sending newsletters?

Divine Mwimba 26:23
Yes I do. I send newsletters every Thursday or Friday.

Jillian Tohber Leslie 26:29
To which groups?

Divine Mwimba 26:32
To all my groups. So I sit down on Friday mornings and I send to my wedding group, to my travel group, and my personal finance group.

Friday is really my technical days. So it's mostly like I said emails newsletters answering questions you know, little things like that, get that out of the way.

Jillian Tohber Leslie 26:58
Okay. So what about your business do you love the most?

Divine Mwimba 27:04
I love them all. Connecting with people I guess. When people get excited and want to know more.

Invest in yourself as a blogger to grow your business

You need to invest in yourself at some point if you want results. Whether it's paying for a $10 plugin that will make your life easier.

If you do not invest in yourself do not expect people to invest in you.

Jillian Tohber Leslie 28:32
So if I'm someone that comes to your finance site, what would you say are the most successful strategies?

Divine Mwimba 28:50
First of all you need to know where you passion is at. On my blog I talk about different ways to make money.

If you are a blogger you are really interested in blogging as a way of making money, I have a whole section for that, how can you get started, what to do how to get your passion on.

If you're not into that and your a mom at home, you don't want to go back to work but you're trying to find something to do, So whether it's opening up an online store that you're passionate about, using Shopify or Etsy, things like.

I'm just working one on one with a lady that's just started designing her own cell phone covers. She studied and when she first started she just went got a couple of designs and threw them up.

How to find your online business niche

I'm like, did you do research? How do you know people are going to like that? What's so attractive about our phone cover, you need to do research, and need to know your people. You should know your passion before you just jump into things.

So I give a lot of tips about that, how to successfully get started in your online business.

Jillian Tohber Leslie 30:10
Interesting. So do you guys talk about affiliate marketing?

Divine Mwimba 30:19
I talk about affiliate marketing you know how to properly do it. I've personally taken a couple of courses on how to do affiliate marketing.

Jillian Tohber Leslie 30:27
Are there any you recommend?

Divine Mwimba 30:29
Yes definitely start with Making Sense of Affiliate Marketing by Michelle. I started doing affiliate marketing on my own. I just stuck a couple of links on and never got a sale at all.

And then a year later I decided, I decided to invest in something, so I invested in the course and, oh my god, I was like wow that makes so much sense. All of a sudden, I'm making money.

I think my first month with Ladies Make Money I made like $80 and that was my very first month. And then from there was like $1000, $2000, $3000 and so on.

And now I have like a strategy and have a plan. So, I do have a course on my website of Ladies Make Money. Two courses, actually.

So the first course is more of like a full course on exactly how to plan out your month in order to make money that month. So the way I work on it is, let's say September, I have a target of saying like, I want to make $15,000 this month.

Jillian Tohber Leslie 31:47
Good, job.

Divine Mwimba 31:48
So you need to sit down and work backwards, how am I going to make $15,000 so which affiliate programs I'm going to use, what post is the post that's going to give me that $15,000, how we're going to market it to my email subscribers in order to make that much.

Jillian Tohber Leslie 32:06

Divine Mwimba 32:07
So I break it down in our course.

Jillian Tohber Leslie 32:09
That's terrific. So where are you, what do you feel what are you most excited about in your businesses right now?

Divine Mwimba 32:19

Like I said, I started Pinterest account with zero followers. Now about 13,000, and now it's just every day it's telling me like oh, you just got 100 new people following you.

I do nothing I didn't do anything at all you know it's just the growth.

Jillian Tohber Leslie 32:46
You put MiloTree on your site.

Divine Mwimba 32:48
Exactly. So exactly so that's working on its own, its doing this magic, what it's supposed to do. So I'm really excited to see where it's going to go.

I'm getting people that are calling, emailing me, can we buy your website, will give you $50,000? I know, that's my maybe. That's what I kind of, like, designed, implemented and brought it up here.

So I'm really excited about that we say about trying new ventures. I might start up another blog. Who knows? Okay, but it's good to start another blog. But we'll see. But right now to grow the three blogs that I have to the fullest capacity as much as possible.

Jillian Tohber Leslie 33:31
And i there was a blogger who's just starting out, let's say there is a lady who wants to make money online. Yes. What is your advice?

Two pieces one tactical and two softer, you know, like some sort of, kind of emotional piece of advice.

How to budget so you can invest in your online business

Divine Mwimba 33:52
Okay, so the first step, like I said, try to invest in yourself with this $9 that you're going to spend, whether it's $200. So make a budget, I find a lot of people come and say, I don't have the money. I just started this blog. And I have zero dollars. I'm like, Yes, you do.

You know, like when I invested in Making Sense of Affiliate Marketing, it was, I think, almost just less than $200. And I said, I'm not going to drink coffee for months. And that paid for my course. I didn't use my credit card. I was serious about it.

So I said, Okay, this is what I want to do. Because I know it's going to get me results. And I did my research.

So definitely invest in yourself.

Jillian Tohber Leslie 34:49
Got it.

Divine Mwimba 34:50
Then emotionally in terms of, you know, starting a business, you need to have the desire for it.

Well, you know, you need to keep going at it. Different people, you can't compare, you can say because this one had success, in like, two months, I'm going to get the same results.

It depends on your niche. If you're in a very hard niche it takes longer, if you're in a very popular niche it might take longer because nobody knows you.

So definitely try to keep working, see what the big people doing, who's talking about what, do research.

And another thing I find is that when people write, sit down and write a blog post, I find that they just randomly create a post. It doesn't really work like that. You're writing for your readers, you're trying to connect with your readers. So do your research and see what are they want.

What do they want in order to start writing about that? Yes, for sure. So if you're setting up any business, or whether it's blogging that you want to, you know, attempt, whether it's, wedding planning that you want to attempt, you know, because I have a Facebook group with wedding planning as well.

We're getting a lot of newcomers who say, I'm a first time wedding planner. I don't know where to start. If you want to start, joining groups join the conversation, introduce yourself, you have to be out there.

Like, if you're not, you're not going to get anywhere, introduce yourself, tell us what you want. So that's where you need the help. You know, people have emailed me I.t's like Divine, I want to make money. Where do I go? Where do I start? Well, what are you passionate about?

And then from there, we can direct it to the right areas.

Jillian Tohber Leslie 36:47
I love that. Okay, Divine, if people want to find you, yes, or reach out to you. What is the best way?

Divine Mwimba 36:54
The best way honestly, is through email. I do have social media, you know, I'm on Twitter, Instagram, Pinterest, and so on. But email works well for me.

Jillian Tohber Leslie 37:08
And what is your email address?

Divine Mwimba 37:09
My email address is

Jillian Tohber Leslie 37:15
And can they reach out to you with questions or any of that?

Divine Mwimba 37:26
Absolutely. If you're starting a business if you're thinking about starting a business, if you're thinking about making money online, reach out to me.

Jillian Tohber Leslie 37:34
I'd love it. Oh, Divine, you are a pleasure. And we did a Facebook Live on your Ladies Make Money. Facebook page.

Divine Mwimba 37:42
Yes we did.

We figured that out. So that was really cool. So I have to say this was such a pleasure. Thank you so much for being on the show.

Divine Mwimba 37:42

No, thank you so much for having me.

Jillian Tohber Leslie 37:55
I wanted to say thank you. Thank you to all of the people who have gone over to iTunes who have rated the show, written a review, really thank you.

And if you haven't yet please do because it will help get The Blogger Genius found. Okay, I'll see you back here next week.