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The Blogger Genius Podcast with Jillian Leslie


Dec 27, 2023

As we step into 2024, the blogging landscape is undergoing significant change. With AI content creation becoming mainstream, alterations in Google search algorithms, and the phasing out of third-party cookies, bloggers are facing new challenges and opportunities.

It's a crucial time for bloggers, particularly those in the food niche, to diversify their income streams. In this rebroadcast episode of The Blogger Genius Podcast, I delve into the inspiring journey of Natasha Levai, a gluten-free sourdough baker, food blogger, and creator of Natasha’s Home.

Natasha's story shows how embracing digital products and live workshops can be game-changing in this evolving digital era.

Show Notes:

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MiloTreeCart: Simplifying the Sale of Digital Products

Before exploring Natasha’s strategy, it’s essential to highlight MiloTreeCart, our platform, built for people who hate technology, that simplifies selling digital products. This tool is a boon for non-tech savvy creators and is currently available at a lifetime deal of $349. Additionally, purchasing MiloTreeCart by the end of the year includes a free lifetime subscription to our MiloTree Pop-Up App, priced at $250.

Natasha’s Digital Product Journey

Hungary-based Natasha Levai's story began with inspiration from an Eat Blog podcast episode hosted by Megan Porta. Despite time constraints, Natasha compiled her blog recipes into an ebook using Canva, keeping it simple and accessible. She priced her 16-recipe ebook at $9 and leveraged her engaged gluten-free baking Facebook group of over 22,000 members to promote it.

The Power of Community and Niche Focus

Natasha's niche focus on gluten-free sourdough baking has been instrumental in her rapid growth. Her community's engagement significantly boosted her ebook sales, mainly through her Facebook group.

Expanding to Workshops

After her ebook success, Natasha ventured into live workshops. Her first paid workshop, focusing on gluten-free baking techniques, garnered over $400.

Natasha embraced the concept of “B-minus work,” focusing on delivering value over perfection. This approach, using simple tools like a phone and computer, made her workshop authentic and relatable.

Looking Ahead: 2024 and Beyond

As we navigate 2024's dynamic blogging landscape, Natasha's approach is more relevant than ever. With traditional blogging revenue streams evolving, live workshops and digital products offer a viable path for bloggers to adapt and thrive. Natasha’s success is not just about earnings but also about building a stronger connection with her audience, offering them real value in these changing times.

The Future of Blogging

Natasha’s experience and the growing importance of digital products and interactive experiences like live workshops underscore the need for bloggers to innovate. In 2024, with the digital landscape rapidly changing, such strategies are not just optional; they are essential for survival and growth.

In conclusion, Natasha's journey highlights the resilience and adaptability required for bloggers in 2024. Her success with digital products and live workshops serves as an inspiration and a blueprint for others to follow.

As your host on The Blogger Genius Podcast, I hope this story motivates you to embark on your own journey of exploration and growth in the ever-evolving world of blogging.

Other related Blogger Genius Podcast episodes you’ll enjoy:

MiloTreeCart, the Best Tool for Non-Techies to Sell Digital Products

I also want to introduce you to the MiloTreeCart, a tool designed for non-techies to sell digital products easily. It comes with features like fill-in-the-blank sales pages, check-out pages, a sales dashboard, upsells, and customer support. MiloTreeCart is currently available for a lifetime deal of $349 or three easy installments of $116.33.